There are five test and race tracks in Germany, not enough for the leading automotive country. The demand for track time exceeds the current supply. The appeal and existence of tracks in the UK, France or Spain attracts customer potential, in spite of increased costs and travel efforts. As a result, the test and presentation track at Bilster Berg Drive Resort will be able to address a major part of the excess demand due to its specific advantages and characteristics.

A particular asset of Bilster Berg is its central location. Other tracks are often located in the outskirts of the country.